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DO IT Organic wins King Willem I Award

WINNER KING WILLEM I AWARD

DO IT Organic received the King Willem I Plaque for Sustainable Entrepreneurship. The award was presented on 20 May 2026 by Her Majesty Queen Máxima during the official King Willem I Award ceremony, one of the most prestigious business awards in the Netherlands.

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DO IT ORGANIC WINS KING WILLEM I PLAQUE FOR SUSTAINABLE ENTREPRENEURSHIP

Press release - 21 May 2026

Recognition for sustainable and resilient entrepreneurship

The King Willem I Plaque for Sustainable Entrepreneurship is a distinguished recognition for companies that have structurally embedded sustainability within their strategy, operations and supply chain collaboration. The assessment focuses on innovation capability, future readiness, sustainable impact and resilient entrepreneurship. The plaque is awarded to organisations that demonstrate how economic growth can go hand in hand with social responsibility, and that build towards a future-proof planet and economy with courage, decisiveness and perseverance.

 

 

Sustainability at the core of DO IT Organic

Winning the King Willem I Plaque underscores the conviction with which DO IT Organic has operated for more than 35 years: 100% organic should be the norm. Guided by this belief, the B Corp™ certified company builds scalable organic supply chains through long-term partnerships with farmers, producers and customers.

DO IT Organic positions itself not as a traditional intermediary, but as a long-term supply chain partner connecting organic farmers and producers with customers worldwide. This approach requires the courage to consciously choose organic, the decisiveness to invest internationally in transparency and scale, and the perseverance to consistently pursue this path for decades. The company’s operations are firmly rooted in four organic principles: Care, Health, Ecology and Fairness, which guide everything from traceability and long-term partnerships to responsible sourcing practices.

Innovation plays a key role. With the launch of the first international B2B webshop for organic ingredients, DO IT Organic has made organic trade digitally accessible, transparent and professionally scalable. At product and brand level, the company also demonstrates that organic can be attractive and contemporary, with brands such as Amaizin and the award-winning La Bio Idea. In 2026, DO IT Organic will take its next strategic step with the establishment of a new entity in the United States, actively entering this market to help shift the standard: organic agriculture as a scalable, professional and future-proof norm.

Scaling up organic operations requires courage, decisiveness, and perseverance

CEO Hendrik Wijnen responds proudly to the recognition:

“This plaque feels like a confirmation of the path we have consciously chosen. Scaling organic requires courage, decisiveness and perseverance — especially when you commit to transparency, fair supply chains and long-term responsibility. With the scale we have today comes a responsibility to provide direction and contribute to a resilient and future-proof food system. This recognition motivates us to embrace that responsibility every single day.”

Koning Willem I finalisten
KW1 Prijsuitreiking DO IT Organic
Maxima feliciteert DO IT Organic

ABOUT DO IT ORGANIC

DO IT Organic is an international supplier of 100% organic ingredients and consumer products, headquartered in Barneveld, the Netherlands. The company connects organic farmers and producers worldwide with food manufacturers, retailers and brands looking for organic ingredients, reliable sourcing and long-term supply chain partnerships. With a broad assortment and a strong focus on impact, DO IT Organic works to make organic ingredients accessible at scale through long-term supply chain partnerships.

For more information:
Noah Timp – Marketing & Communication Specialist – n.timp@organic.nl

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